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what is UPF & why is it important ?
 
Not all sun hats are made equally.
UPF is like SPF – it rates the effectiveness of clothing (with a max rating of 50).
If your sun hat isn't certified UPF 50 then you're not protecting your skin enough.
90% of all aging is attributed to sun damage. By wearing a UPF 50 hat you
help reduce your risk of skin cancer and slow down the sun' effects on aging.
 

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